Marketing Lead – Beauty, Grooming & Fragrance

WE’RE HIRING: MARKETING LEAD – BEAUTY, GROOMING & FRAGRANCE 📍 Location: Lagos 💼 Employment Type: Full-Time Are you an experienced marketing professional with a strong background in Beauty, Personal Care, Grooming, Fragrance, Retail, or Premium Consumer Brands? We are seeking a Marketing Lead – Beauty, Grooming & Fragrance to drive category growth, customer engagement, brand positioning, and impactful marketing campaigns. Key Responsibilities • Develop and execute annual and quarterly category marketing plans. • Drive campaigns, product launches, promotions, events, and in-store activations. • Develop strategies to attract and retain high-value and aspirational customers. • Lead digital, social media, CRM, and customer engagement initiatives. • Manage brand partners, agencies, activations, and supplier-funded marketing activities. • Monitor campaign performance, ROI, sales growth, and customer conversion. • Manage marketing budgets and provide regular performance reports. Requirements • Bachelor’s Degree in Marketing, Business, Communications, or a related field. • Minimum 8 years’ marketing experience, with at least 3 years in Beauty, Personal Care, Grooming, Fragrance, Retail, FMCG, or premium consumer brands. • Proven experience in category/brand marketing, product launches, digital marketing, CRM, events, and in-store activations. • Strong understanding of premium consumers, beauty/fragrance trends, and the Nigerian market. • Strong analytical, commercial, communication, and stakeholder management skills. • MBA or relevant professional certification is an added advantage. 📩 Interested candidates should send their CV to: cv@ascentech.com.ng Subject: Marketing Lead – Beauty, Grooming & Fragrance